You are here

What we do

We help people to learn the art of living independent, well-informed, compassionate, happy, wise and fulfilled lives - no matter what their age or background.

We do this by helping them get perspective on their life and place in the universe and world, and helping them understand how the world around then works. We then help people reflect on key areas of life - including how to carve out your own path in life in the face of cultural and social pressures, how to live with your values, how to find meaning in life and how to think about death.

We help people think clearly about big issues and ideas in their lives, providing clear, no nonsense information and ideas, and bringing them back to basics - helping them remember what really matters.

Our work addresses real, important social issues - including media awareness, mental health and social isolation. It brings clear practical benefits, including helping you eat well, give your kids a good start, make a positive difference in the world, improve your mental health and many other important issues.

We’re pragmatic and don’t want to duplicate the effort of other organisations, so we note the best places to go on particular issues where they exist, and will launch new publications and projects to deal with topics where we think there is a gap.  We help people think clearly for themselves about the broader issue and then we signpost them to other sources for more detailed information and advice.  For example, we help people to think about what money means in their lives and how to think about it - but we don't help them with practical money management (others do that and we can recommend them).

We aim to treat all our readers with respect and our approach is accessible, clear and no-nonsense. We want people to see Life Squared as their source of sanity and peace in a complex world.  A clear, calm, no-nonsense voice.  Wise and authoritative. But relevant and modern.


Our work covers a range of topics, which broadly fit into the following areas:

Understanding the problem - building a narrative for users and educators to understand the need for Life Squared and the benefits of its services.

How to get perspective on life - how to rise above the complexity and ‘fog’ of everyday life, and see your place in the great scheme of things – from the universe to other people. Then learning to live with this perspective in the back of your mind and live in a way that’s informed by it – in other words, with wisdom.

How to think for yourself - understanding how human beings think, how our views and behaviour can be influenced and the common ways this can happen in our modern lives – including dogma, social pressure, advertising and political language. Learning how to think for yourself in a world full of influences, complexity and distractions. Includes topics such as critical thinking, media awareness and how to live well in a digital age.

How to live your own life - how to work out what matters to you, live your own life and be happy with your own identity, rather than being carried passively along by the influences and distractions that surround all of us. Includes how to find meaning in life and how to rethink the whole idea of work – and find joy in it.

How to be good - how to live a good, ethical life, by learning a) what a good society is and the skills needed to be a positive member of this society, and b) how to understand, and live consistently with, your own values.

How to live a fulfilled life - how to become skilled at the ‘art of living’, including how to understand and make the best of your life’s journey (including how to think about ageing and death), how to look after yourself (including resilience, mental health and comparison with other people), how to appreciate the experience of life (including slowing down, exploring your inner life and finding wonder) and how to connect with other people in a meaningful, fulfilling way.

See our existing publications and content on this website for a sense of how these broader areas break down into individual topics. 

Key principles

We have a number of principles to the way we present all our content. We aim to:

1. Help people get perspective - we believe that people understand and make sense of a topic better (whether it's history or their own place in the universe) when they are initially provided with a sense of overall perspective on that topic. This helps them to see context and the bigger picture, and to feel a sense of control over the topic.  They can then seek further detail on the topic or aspects of it if they wish.  This approach sits in opposition to the one currently used in the UK education system, in which one or two elements of an overall topic are taught in detail - e.g. teaching history focusses on the kings and queens of England rather than the broad sweep of history from the big bang onwards. 

2. Reduce complexity - the world (and the web) is complex enough so we deliberately limit the number of resources and links on the site so that we limit the choices of visitors to enable them to see the wood for the trees.

3. Make complex issues accessible but treat people like adults - so we simplify and clarify, but we don’t patronise.  It's a ‘no nonsense’ approach.

4. Provide credible sources. The information and advice we give comes from credible sources - objective where possible - but progressive if not.

5. Give people access to credible alternative views, philosophies and options outside the dominant ones in society.

Join Life Squared today!

Join Life Squared today for only £5 a month - and be part of it! You’ll receive:

  • A free printed copy of our book ‘The Life Trap’
  • A great free Life Squared publication through the post every quarter
  • Priority invites to special events
  • And most importantly, you’ll be enabling us to keep our publications free for everyone!
Secured by PayPal